JOHAN CRUIJFF ARENA

Explore the Johan Cruijff ArenA at your own pace with access to key stadium areas, audio commentary, and exclusive fan shop discounts. Getting started Begin your visit at the Johan Cruijff ArenA’s main entrance, where staff will assist with ticket validation and direct you to the tour route. After a brief orientation, pick up your audio guide—available in six languages—and explore the stadium’s most iconic spaces on your own. What to expect Johan Cruijff ArenA Home to AFC Ajax and a key venue in Dutch football history, the Johan Cruijff ArenA offers a rare chance to explore behind the scenes of one of Europe’s most renowned stadiums. Opened in 1996 and renamed in honor of legendary footballer Johan Cruijff, the arena is a must-visit. Features: Players’ Tunnel & Pitchside access: Walk the same path Ajax players take to the field and stand beside the pitch where countless historic matches have unfolded. Dressing Rooms: Step inside the Ajax locker room and imagine the pre-game atmosphere that fuels top-tier football. Ajax Gallery of Fame: View the club’s rich history through Champions League trophies, iconic jerseys, and multimedia exhibits celebrating Dutch football legends. Press Room & Dugout: Get a closer look at the media zone and coaches’ seats, often reserved for match day professionals. Audio guide: Dive into stories, stats, and behind-the-scenes insights with narration available in English, Dutch, German, French, Spanish, and Italian. Ajax Fanshop discount: Enjoy 10% off merchandise at the official store—perfect for picking up a souvenir from your visit.

This action-packed combo lets you experience the best of Amsterdam's cultural and sporting scenes, AMAZE Amsterdam and Johan Cruijff ArenA, at a discounted price. Johan Cruijff ArenA Classic Tour Explore the legendary Johan Cruijff ArenA, home of the Ajax Football Club, at your own pace with a self-guided tour. Walk onto the hallowed pitch where footballing giants have played, peek into the players' dressing rooms, and feel the pre-game buzz in the tunnel where the stars emerge. Don't miss the Ajax Gallery of Fame, a dedicated space showcasing the club's rich history. Immerse yourself in the team's legacy through trophies, iconic shirts, and multimedia displays honoring legendary players and iconic moments. AMAZE Amsterdam Kick off a unique adventure at AMAZE Amsterdam. This 1-hr experience center throws you into a whirlwind of sights and sounds across eight unique rooms. You might find yourself lost in a sea of lights, creating your own interactive art with your body movements, or even feeling the rhythm through vibrations on the floor. Be prepared for a full-on assault on your senses. Lights, sounds, and installations work together to create a truly immersive experience.

Score a winning combination with this experience that unlocks the secrets behind Amsterdam's two biggest passions: football and Heineken® beer. Heineken® Experience Unwind and dive into the world of Heineken® at the historic brewery, now the Heineken® Experience. Intrigued by the iconic green star? Learn the fascinating story behind its color change from red to green in 1873, reflecting the brand's signature colors. Unravel the brewing process with a live presentation and a multilingual audio guide. Cap off your Heineken® experience by putting your newfound knowledge to the test, learning how to pour and savor a chilled beer perfectly. And of course, what better way to end your exploration than with two complimentary beers included in your ticket? Johan Cruijff ArenA Classic Tour Immerse yourself in the electric atmosphere of Dutch football at the Johan Cruijff ArenA, home to the iconic Ajax football club. Walk in the footsteps of legends like Johan Cruijff, Edwin van der Sar, and Wesley Sneijder as you explore the Ajax dressing room, the hallowed players' tunnel, and the pitch where countless matches occurred. Don't miss the chance to stand where legends have been crowned champions and see the Ajax Gallery of Fame, which proudly displays the club's illustrious collection of UEFA Champions League trophies.

Enjoy a VIP guided tour of the Johan Cruijff ArenA with exclusive access, a complimentary drink, and a souvenir Ajax scarf. Getting started Meet your guide at the Johan Cruijff ArenA entrance, where your tickets will be checked. After a quick security screening, your VIP experience begins. What to expect Johan Cruijff ArenA Step inside the home of AFC Ajax for a behind-the-scenes look at one of Europe’s legendary football stadiums. On this 2-hour guided VIP tour, you'll access areas usually off-limits to the public. Exploring with a guide Your expert guide leads you through the stadium, sharing insights into Ajax’s legacy and the operations behind the scenes, offering context and stories that bring each space to life. Features: Boardroom: See where key decisions are made about the club and stadium operations—an exclusive peek into Ajax’s leadership space. Sky Lounge: Enjoy panoramic views of the pitch from this premium hospitality area, complete with a complimentary drink. Royal Lodge: Visit the stadium’s most prestigious seating area, typically reserved for dignitaries and special guests. Press Room: Stand where post-match interviews and press events take place, connecting you to the media side of football. Dressing Room: Enter the Ajax players’ dressing room, a key part of the matchday ritual. Meals: A complimentary drink at the Sky Lounge is included. Enjoy a 10% discount on Dutch snacks at Febo Boulevard. Merchandise: A Johan Cruijff ArenA scarf is included, plus 10% off at the Fanshop. Wrapping up The tour ends at the Fanshop, where you can use your discount or continue exploring the Arena surroundings at your own pace.

Feel the beating heart of AFC Ajax while enjoying the Johan Cruijff Arena for a stadium tour in Amsterdam. See exclusive hotspots and see where only the players walk on match days with this tour.

Explore two of Amsterdam's quintessential experiences with this budget-friendly combo, a guided tour of the iconic Johan Cruijff ArenA and a captivating Amsterdam canal cruise. Johan Cruijff ArenA Immerse yourself in the thrilling world of football with a behind-the-scenes tour of the prestigious Johan Cruijff ArenA. This tour offers you an exclusive look into the Ajax Dressing Room, the hub of player strategy, and the players' tunnel, where countless football stars have walked onto the field. Enjoy the privilege of standing at the Manager's Dug-out and the Press Room, revealing the vibrant history of the Ajax club. You can also enhance your experience by opting for a VIP Tour instead of the Classic Tour. The VIP tour addition offers further exclusivities including a guided tour, a Johan Cruijff ArenA scarf, access to the skybox, and a refreshing drink. Amsterdam Canal Cruise The 1-hour Amsterdam Canal Sightseeing Cruise offers a serene journey along the city's iconic canals. Marvel at the Dutch Baroque architecture and the 21st-century skyline of this UNESCO World Heritage Site. This cruise covers all the famous landmarks such as the Anne Frank House Museum, the Westerkerk Church, and the Skinny Bridge. An immersive audio guide in 19 languages provides intriguing insights about the city's history.

Prepare for ultimate fun on your trip to Amsterdam with the I amsterdam City Pass. You can choose between 24/48/72/96/120-hour passes, depending on your budget and schedule. With this pass, you can enjoy free or discounted access to 70+ attractions in the city, including the Heineken Experience, ARTIS Amsterdam Royal Zoo, Rijksmuseum & more. You also get unlimited access to GVB public transport for the duration of your pass. So get to all the spots on your bucket list by riding seamlessly on metros, trams, buses, and ferries. Want to see Amsterdam from a unique perspective? Then, set sail on one of the free canal cruises included in your pass and discover the city from the water. If you’re looking for a change of pace to your travel schedule, you can also rent a bike for a day and explore local haunts and hidden gems. Get your digital pass, skip long ticketing queues, and enjoy a hassle-free sightseeing experience. Seamless Activation Download the I amsterdam City Card app. Follow the instructions in your post-booking email to add your City Card to your account. Once you’re in Amsterdam, activate the card using the app. Your validity period begins when your card is activated. To gain entry to attractions and public transport, simply scan the pass on your smartphone. Some attractions require you to make reservations or book timeslots. You can book them in advance using the app, before activating your card. You can transfer your I amsterdam pass to friends or family via the app. Please note that you can only transfer each card once. Validity: Your pass is valid for the time selected during booking (24/48/72/96/120 hours).

Unlock the gates to Amsterdam's most iconic attractions while saving big with this combo of I Amsterdam City Card and SmartWalk Self-Guided Walking Tour. This package fuses two must-have experiences, providing an economical solution for your exploration. I Amsterdam City Card: 70+ Attractions The I Amsterdam City Card is your ticket to over 70 leading museums and attractions including the Rijksmuseum, H'ART, Moco Museum, and Rembrandt House Museum. The card, valid for 24, 48, 72, 96, or 120 hours, also offers discounted entries to Heineken Experience, Johan Cruijff ArenA, and Amsterdam Dungeon. Furthermore, you get unlimited access to the city's public transport, a free canal cruise, and 24-hour bicycle rental, making city exploration a breeze. SmartWalk Self-Guided Walking Tour in Amsterdam Next, unravel the city's hidden gems with SmartWalk, a self-guided walking tour operated via WhatsApp. This interactive adventure takes you around Amsterdam's city center, sharing intriguing information and fun questions at each location. In addition to enriching your knowledge, the tour also offers €25 worth of vouchers for shops, restaurants, and museums. Encounter iconic sights like the Rijksmuseum, Dam Square, and the quaint Nine Streets neighborhood, creating unforgettable memories along the way.

Unlock Amsterdam's best attractions and seamless travel experience with this cost-saving combo of the I amsterdam City Card and NS one-way transfers. I amsterdam City Card This inclusive card gives you free entry to over 70+ major museums and attractions like the Rijksmuseum, H'ART, Moco Museum, and Rembrandt House Museum. You can also enjoy discounted entry at attractions like the Heineken Experience, Johan Cruijff ArenA, and Amsterdam Dungeon. The card is valid for 24, 48, or 72 hours from the first use, providing unlimited access to the city's public transportation system. Enjoy a free canal cruise and a 24-hour free bicycle rental, adding to the charm of your Amsterdam exploration. Seamless activation Activate your card using the instructions on your post-booking voucher. You choose when to activate your City Card. The card is activated when you first use it. Use your card to visit City Card locations, show your card on your phone at the entrance. Scan your card when entering any bus, tram, or metro. Click here to view the map. One-way transfer from Amsterdam Central to Schiphol Airport Kickstart your Amsterdam journey with a stress-free direct train transfer from Schiphol Airport to Central Amsterdam. Board a modern, air-conditioned train equipped with free Wi-Fi and comfortable seating, and arrive at the city center in just 20 mins. With trains departing every 10 mins, you won't be left waiting. Once you reach the Amsterdam Central Train Station, you can smoothly transition into your Amsterdam adventure, exploring numerous attractions, restaurants, and shops.