Visit Fábrica La Rojeña: Authentic Tequila Tours

Step into the heart of Tequila at the historic Jose Cuervo Distillery (Fábrica La Rojeña). Embark on an immersive distillery tour to witness the authentic craftsmanship behind the world's most iconic tequila. From guided tours of colonial architecture to premium tequila tasting experiences, this cultural landmark offers a deep dive into Mexican heritage. Whether you are exploring the traditional production process or enjoying world-class food and drinks, a visit to Fábrica La Rojeña is a must-do attraction for every traveler seeking an authentic agave adventure in Tequila.

4.94/5 avg ratingTours from $2288+ traveler reviewsGuided distillery tours

At a glance

Rating

Rating

4.94★ average

Based on 88 pooled reviews with ~100% positive sentiment

Tour Price

Tour Price

$31–$104 typical

Median price is $57, with a full range of $22–$162

Tour Length

Tour Length

4.2 hours median

Typical duration ranges from 1.1 to 7.7 hours

Booking Tip

Booking Tip

Likely to sell out

50% of tour options are flagged as high demand

Tour Type

Tour Type

Distillery & Cultural

Focuses on distillery tours and cultural themes

Languages

Languages

English and Spanish

Available for guided tour formats

6 Products

From Guadalajara: Town of Tequila & Jose Cuervo Factory Tour
Summary

Discover the essence of tequila on an unforgettable journey. Walk through agave fields, explore the José Cuervo distillery, and immerse yourself in the history and flavor of Tequila on a must-do tour.

Guadalajara: Tequila Day Trip with Jose Cuervo Option
Summary

Explore Mexico’s renowned tequila-producing region and enjoy a tequila tasting. Choose from visiting one of the traditional distilleries, or discovering the famous Jose Cuervo Distillery.

Tequila and Cantaritos Tour from Guadalajara
Summary

Full-day tour from Guadalajara to the town of Tequila. Includes guided visit to La Rojeña, the legendary José Cuervo distillery, agave fields, Tequila Downtown, the giant swing & Cantaritos el Güero.

Private One Day Adventure Tour in Tequila and José Cuervo Tequila
$176
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Private One Day Adventure Tour in Tequila and José Cuervo Tequila
Summary

Visit Tequila, the beautiful town in the state of Jalisco, walk its streets and try the food in the municipal market. On this tour you will get to know José Cuervo's La Rojeña Factory, where you will see the tequila production process, in addition to the tequila testing that is included with the tou...

Exclusions
  • souvenirs
Itinerary
  • Fabrica La Rojena
  • Tequila
Good to know
  • Infants are required to sit on an adult’s lap, Not recommended for travelers with spinal injuries, Not recommended for travelers with poor cardiovascular health, Not recommended for pregnant travelers, Public transportation options are available nearby, Suitable for all physical fitness levels, Alcoholic beverages are served to those over 18 years of age.
Cancellation Policy

All sales are final. No refund is available for cancellations.

Classical Experience
1 hrLikely to sell out
$20
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Classical Experience
Summary

Immerse yourself in the rich heritage of tequila at Fábrica La Rojeña, the oldest distillery in America. This immersive tour reveals the legacy, traditions and art behind José Cuervo’s iconic tequilas. Enjoy a classic tour that explores the distillation process, and enrich your experience with a tas...

Itinerary
  • Fabrica La Rojena
Good to know
  • Wheelchair accessible, Infants and small children can ride in a pram or stroller, Public transportation options are available nearby, Infants are required to sit on an adult’s lap, Specialized infant seats are available, Transportation options are wheelchair accessible, All areas and surfaces are wheelchair accessible, Suitable for all physical fitness levels, There is wheelchair loan for clients.
Cancellation Policy

All sales are final. No refund is available for cancellations.

Experience Jose Cuervo
1.5 hrsLikely to sell out
$34
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Experience Jose Cuervo
Summary

Discover more than just a distillery; immerse yourself in a taste that displays the qualities of our flagship tequilas: silver, rested and, the exclusive, aged. If you are an experienced tequila player or curious to recognize every feature of our tequilas, this trip is for you.

Itinerary
  • Fabrica La Rojena
Good to know
  • Wheelchair accessible, Infants and small children can ride in a pram or stroller, Public transportation options are available nearby, Transportation options are wheelchair accessible, All areas and surfaces are wheelchair accessible, Suitable for all physical fitness levels
Cancellation Policy

All sales are final. No refund is available for cancellations.

Frequently Asked Questions

Get answers to the most common questions travelers ask before visiting.